A Day in the Life of a Music Monitoring Obsessive

Just in case you thought we weren’t obsessed enough with monitoring music, here’s a rare insight into how we BMATers see the world. Music is everywhere – so much so that it’s easy to forget how far we’ve come since rocking the bone flute. Not only do we have music to thank for giving us…

YAMAHA, Aishiteru Totemo Aishiteru Hontoni

CEO, Àlex, reflects on BMAT’s journey through various music technologies since their initial collaboration with Yamaha.  This is the story of a friendship that spans across decades. As much as we feel like ambassadors of discretion and etiquette, it’s about time we came out of the closet. 80’s :: Yamaha and Xavier :: Oai dekite ureshii…

Music Monitoring: Eurovisionary Dreams

Our music monitoring technology is tracking airplay of all participating Eurovision 2019 songs.  A universe where disco-powered Putin satire is considered a real musical genre is one we dream of spending the rest of our days in. A universe where no pair of trousers can be deemed too tight, werewolf-themed metallic wrestling suits are stylish,…

Music Recognition in Ads: From Radio Jingles to TV Commercials

How we use our music recognition technology to detect music in advertisements. Since the radio’s invention in the 1920s, storytelling as an art form experienced a resurgence in popularity – so much so that this new sound-emitting box caused mass hysteria throughout the US with the dramatisation of an invasion from outer space. This unfortunately…