Fondly Answered Questions


What kind of OS are you?

One that connects every player of the music industry to help data flow between them. We help improve everyone’s “user experience” within the industry. Our approach is multichannel, interdisciplinary, global and always neutral.

Who do you work with?

Any who wants access to neutral, reliable music data. Collecting societies, broadcasters, venues, labels, publishers, DSPs, artists and composers.

What’s audio-fingerprinting technology?

It involves digitally condensing audio signals by extracting acoustic characteristics of a piece of audio. Just like with human fingerprints, we can compare a fingerprint against our database of 500 years worth of music to immediately locate its match. We use different types of fingerprints, each with their own job. We could ramble on for ages about this so we’ll let you read our blog instead.

What other technology do you use?

We have a well-trained matching algorithm with millions of data points to link DSR lines with sound recordings and works. We also use deep learning technology to differentiate between music and non-music, background and foreground, and to measure the “audibility” of what’s being played. You can read more if you’re nerdy like us.

How do you catch what song is playing?

We have a network of servers around the world to capture signals, so we can identify 22 years of audio against 92 million sound recordings daily. Our computers analyse them in real-time and generate online reports. Our database is tagged with unique ID codes and correct metadata so our reports are reliable – these days they help our partners distribute over 2 billion USD every year.

Do voices or sound effects in TV or radio shows affect which songs you can catch?

In short, no. Our audio-fingerprinting technologies are robust against interferences like these, accounting for when the song has speech or other noise over it, allowing us to effectively use it for TV shows, ads and on the radio. The longer, geekier explanation is over here.

What if a song is played really quietly, though?

To tackle the subjectivity of what’s “audible” or not, we follow the specifications our clients go by to determine whether the background music of a TV programme is “audible” or “inaudible”. Our reports are often used in disputes as proof of this concept.

Do you also generate TV music reports and work with cue-sheets?

Yes. We use our audio-fingerprint to automatically generate the music reports and cue-sheets TV Broadcasters and Production Companies need to send to collecting societies. This way we all make sure composers get paid their royalties.

I’m an artist, how can I get my music into your database?

Request access to search for your music in our database to see if we already have it. If not, ask your label to connect with us or upload your music directly to our database to make sure you can get paid for it.

How do you monitor music played in venues?

We install a small identifying device in the venue or give them access to our mobile app Patti. We send the recorded audio to our servers to analyse, then clean and enrich the reports. Our partnership with PioneerDJ’s KUVO app means increased match rates for underrepresented genres like electronic music.

How do you identify music streamed online?

We’re connected to over 40 digital music service providers, including all major global ones. We support both standard and DSP-specific formats, providing digital reports processing, content identification and more. We use audio-fingerprinting, ownership information and contextual metadata to reach the highest matching ratios possible – even for user-generated content. Find out more about the variety of services we offer.